Tips for Managed Service Providers: Salesforce Backup and Restore Solutions
In this blog, you’ll learn everything you need to know about protecting Salesforce data for your clients. We’ll cover the essential aspects of Salesforce backup and restore, including:
- The risks associated with Salesforce data loss, from human error to malicious attacks
- The critical role of metadata and the consequences of its loss
- Tips on how to set effective backup goals and choose the right backup frequency
- Different backup methods, including Salesforce’s native options and third-party solutions
- The features and benefits of SaaSAssure for MSPs, including its modern interface and enhanced security measures
Being a Managed Service Provider (MSP) seemingly gets tougher every year. New technology, evolving risks, and shrinking margins are just the start. Now, there's also the responsibility for new types of data. With more and more businesses relying heavily on SaaS services for critical info, MSPs should ensure a solid recovery plan for that high-value data. Salesforce, a key service with vital customer data and time-sensitive processes utilized more and more by the SMB, offers plenty of backup options, but most aren't MSP-friendly. Here is what you need to know about Salesforce backup and restore.
Risks To Salesforce Data
When evaluating backup and recovery options for Salesforce, it's important for MSPs to consider the various types of Salesforce recovery requests. These can range from single record recovery requests resulting from accidental user deletions to more serious human error incidents. For example, a marketing admin might upload contacts from an event and inadvertently overwrite existing, crucial contact data. They might also change a field type from radial to checkbox, resulting in the loss of all data for that field.
In addition to human error, there are also threats from malicious actors both internal and external. People with unauthorized access to Salesforce, especially admin access, can do a significant amount of damage by deleting records, deleting entire tables, deleting user sets, changing workflows, or even overwriting good data with bad data (data poisoning). And sometimes systems errors and integration issues can create lost or overwritten data. An MSP needs to plan for recovery requests that are found immediately, and those that might have happened weeks prior.
Protecting Salesforce Metadata
While protecting the core Salesforce data is a given, it's equally important to pay attention to the often overlooked metadata. Metadata refers to data that describes other data, providing context and information about the data structure, usage, and management. The metadata in Salesforce’s usage includes custom objects and fields, workflows, assignment rules, validation rules, page layouts, user profiles, permissions, reports, analytics and more. An example might be a custom field created to capture “mother’s maiden name” as a security question.
Consequences of Metadata Loss
A recovery plan and a backup strategy for Salesforce also needs to include metadata. Losing metadata can seriously disrupt operations, leading to system misconfigurations and significantly increasing the complexity of recovery. Restoring a Salesforce instance requires knowing exactly how it was created, customized, configured, and integrated. This can be incredibly difficult and costly. Consider the initial investment in consulting services to set up Salesforce for an organization. Now, imagine redoing that work under the pressure of mounting downtime costs.
Conclusion
With Salesforce increasingly becoming the more prevalent as the cornerstone of business operations, the role of Managed Service Providers has never been more critical. As the central hub of CRM, protecting Salesforce data is paramount. Effective backup and recovery strategies are essential to mitigate the risks of data loss, whether from human error, system failures, integration issues, or malicious intent.
With so much SMB data increasingly moving into SaaS applications, it may be time for MSPs to evaluate current backup and recovery options to ensure comprehensive protection for Salesforce, including both core data sets and metadata. Understanding how automated these processes are and how well they align with internal workflows for managing client backup and recovery, as well as billing, can make a significant difference. Additionally, considering if the chosen solution is scalable and can extend to other SaaS services in the future is essential.